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	<title>Forming &#187; optimisation</title>
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		<title>Re-engineering</title>
		<link>http://www.forming.co.nz/2009/re-engineering/</link>
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		<pubDate>Mon, 20 Jul 2009 03:00:30 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<category><![CDATA[optimisation]]></category>
		<category><![CDATA[re-engineering]]></category>
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		<description><![CDATA[If optimisation is all about ensuring that WHAT you do delivers your business&#8217; requirements then re-engineering is all about ensuring that HOW you do those things is as efficient and cost-effective as possible.
The term re-engineering tends to bring to mind large scale manufacturing processes and in fact this is where many of the well known [...]]]></description>
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		<title>Optimisation</title>
		<link>http://www.forming.co.nz/2009/optimisation/</link>
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		<pubDate>Thu, 16 Jul 2009 03:33:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[what I do]]></category>
		<category><![CDATA[gaps]]></category>
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		<guid isPermaLink="false">http://coastalabseilers/?p=252</guid>
		<description><![CDATA[Optimisation is the process of making a system or process deliver what a business needs as effectively as possible.  I&#8217;ll begin by investigating your business requirements and undertaking a gap analysis to see where the current system or process falls short.  I&#8217;ll review these gaps with you and provide you with full documentation of what&#8217;s [...]]]></description>
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		<title>Website optimisation</title>
		<link>http://www.forming.co.nz/2009/website-optimisation/</link>
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		<pubDate>Wed, 15 Jul 2009 03:38:19 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[what I do]]></category>
		<category><![CDATA[business]]></category>
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		<category><![CDATA[optimisation]]></category>
		<category><![CDATA[websites]]></category>

		<guid isPermaLink="false">http://coastalabseilers/?p=211</guid>
		<description><![CDATA[For some time the topic of website optimisation has been one of my bugbears.  Seemingly far too often what should be a 2 minute search for information, a product or a service ends up taking half an hour or more.
The easy solution, put forward by most web design firms is search engine optimisation (SEO).  This [...]]]></description>
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